Here’s our Take..

10 Impressive Virtual Assistant Portfolio Templates to Showcase Your Skills

As a female entrepreneur, you probably get a lot of conflicting information about how you “should” act. Is it OK to be assertive? Or will that make people not like you? Is it OK to be kind, or does that mean people will take advantage of you?


Are you struggling to effectively showcase your skills as a virtual assistant to potential clients? One of the most crucial and often overlooked tools is a well-crafted portfolio. A comprehensive virtual assistant portfolio not only provides a visual representation of your skills, capabilities, and strengths, but it also helps set you apart in an increasingly competitive field.

Importance of a Virtual Assistant Portfolio

A well-curated portfolio serves as a silent advocate of your skills and professionalism. It allows you to exhibit the breadth and depth of your experience and services in a structured and appealing format. Furthermore, through your portfolio, you can highlight your style of work, past successes, and your growth trajectory to potential clients. It serves as a tangible proof of your competency and invites your prospects to visualize how they can benefit from your skills.

How a Portfolio Can Help You Land Clients

Given the online nature of the work, virtual assistants seldom get the opportunity to meet potential clients face-to-face and impress them in real-time. Therefore, your portfolio becomes your spokesperson. It bridges the virtual gap, making your skills and abilities more tangible to clients.

Here’s a quick glance at what an ideal virtual assistant portfolio includes:
– Professional summary, contact information, and educational background
– Relevant certifications and work experiences
– Detailed showcasing of skills through samples of previous work
– Testimonials from previous clients (if available)

An infographic showcasing steps to create a virtual assistant portfolio - virtual assistant portfolio templates infographic pillar-4-steps

Stay with us as we delve deeper into the details of creating an impressive virtual assistant portfolio and share a handpicked selection of 10 virtual assistant portfolio templates that can effectively help showcase your skills. These templates are designed to be user-friendly and customizable according to your unique services and target audience.

Get ready to make that perfect first impression by capturing your clients’ attention in the most compelling way!

Understanding What Makes a Good Virtual Assistant Portfolio

As Steve Andrews, our expert at She Reigns Creative suggests, an effective virtual assistant portfolio is more than just a collection of your work. It’s a strategic presentation of your skills and experiences that aligns with your target clientele’s needs.

Relevance of Samples

One of the most crucial aspects of a compelling portfolio is the relevance of your samples. These are concrete examples of your work that demonstrate your skills and quality. As a virtual assistant, your portfolio should include diverse samples that reflect the specific services you offer. For instance, if you specialize in social media management or content creation, your portfolio should include successful social media campaigns or engaging content pieces you’ve worked on.

The samples you choose to include in your portfolio should not only reflect your expertise but should also resonate with the particular needs and goals of your potential clients.

Recent and Impressive Work

Another important aspect to consider when building your portfolio is the recency and impressiveness of your work. It’s essential to showcase your most recent projects to demonstrate to your potential clients that you are up-to-date with the latest tools, strategies, and trends in the virtual assistance industry.

Moreover, your portfolio should also highlight your most impressive work. This doesn’t necessarily mean the biggest projects you’ve worked on. Instead, focus on projects where you’ve made a significant impact, solved a challenging problem, or achieved excellent results. This will give your potential clients a clear idea of what they can expect when they work with you.

Matching Services and Target Clients

Finally, your portfolio should clearly communicate the services you offer and illustrate how these services can benefit your target clients. This means that your portfolio should be tailored to the specific industry or client type you’re targeting.

If you’re targeting entrepreneurs in the health and wellness industry, for example, your portfolio should include work you’ve done related to this field. This could be managing social media accounts for wellness brands, writing health-related blog posts, or organizing virtual events for a health coach.

By matching your services with your target clients in your portfolio, you’ll be able to attract the right clients and position yourself as the perfect fit for their needs.

Your portfolio should serve as a powerful marketing tool that demonstrates your skills, experience, and value proposition as a virtual assistant. Keep it relevant, updated, and tailored to your target clients, and you’ll be well on your way to impressing potential clients and growing your business.

How to Create a Virtual Assistant Profile

Creating a comprehensive and appealing virtual assistant profile is an important step in attracting potential clients. It serves as a snapshot of your skills, experience, and what you can offer. Here’s how to create a professional profile that stands out.

Listing Contact Information

Start your profile by providing your contact information. This should include your full name, email address, and phone number. You may also include a link to your LinkedIn profile or personal website if you have one. This makes it easier for potential clients to reach out to you for further discussions.

Including a Professional Summary

A professional summary is a brief, powerful statement that highlights your skills, experience, and the value you can bring to a client. It’s your opportunity to make a great first impression. Focus on your strengths and specialties as a virtual assistant. Also, consider the needs and pain points of your target clients and how you can address them.

Describing Educational Background

While a degree may not always be necessary for a virtual assistant, detailing your educational background can give potential clients a clearer picture of your qualifications. Include any relevant degrees or coursework, as well as any additional training or certifications you’ve received related to your work as a virtual assistant.

Listing Relevant Certifications

If you’ve earned any certifications relevant to the services you offer as a virtual assistant, be sure to include them in your profile. This could include certifications in software programs, project management, digital marketing, or other areas that demonstrate your expertise and commitment to professional development.

Detailing Relevant Work Experience and Accomplishments

Your work experience is a critical part of your profile. Detail your past roles, responsibilities, and most importantly, your accomplishments. Use specific examples and, if possible, include quantifiable results. For instance, you could mention how you helped a previous client increase their social media engagement by a certain percentage or how you improved a process that saved time or money.

Detailing Related Skills

Lastly, list the skills that make you an effective virtual assistant. This could include technical skills, such as proficiency in specific software programs, as well as soft skills, like communication, organization, and time management. Highlight any skills that set you apart and align with the needs of your target clients.

By providing a comprehensive and compelling profile, you’ll help potential clients understand your capabilities and see the value you can bring to their business. Remember to update your profile regularly to reflect your ongoing growth and learning as a virtual assistant. At She Reigns Creative, we provide support and resources to help virtual assistants like you succeed and thrive in your career.

How to Pitch Yourself for a Virtual Assistant Job

Just like in any job interview or business proposal, the way you present yourself in your virtual assistant role can greatly affect the outcome. Here are some steps on how to effectively pitch yourself for a virtual assistant job.

Introducing Yourself

The first step in your pitch is to introduce yourself. This should not just be about your name, but also your professional background and experiences. You want to leave a memorable first impression, so be sure to highlight your strengths, core skills, and what makes you unique as a virtual assistant. This will allow potential clients to understand who you are and what you can bring to the table.

Explaining What You Do

Next, explain what you do as a virtual assistant. Be specific about the services you offer and the tasks you can handle. Whether it’s managing emails, scheduling appointments, handling social media accounts, or doing market research, clearly stating your services will give potential clients a clearer picture of how you can help their business. The aim is to convince them that you are the solution to their needs.

Promoting Your Benefits

This part is all about selling your benefits. Why should they hire you instead of other virtual assistants? What added value can you provide? You need to emphasize how hiring you will make their lives easier and their business more efficient. If you have relevant experiences or special skills, make sure to mention them.

Selling Your Differences

Let’s face it, there are probably hundreds or even thousands of other virtual assistants out there. So, why should clients choose you? This is where you sell your differences. Highlight what makes you stand out from the rest. Maybe you have a unique approach to problem-solving, or perhaps you’re an expert in a niche market. Whatever it is, make sure it aligns with the needs of your potential client.

Getting Clients Involved

Engage your potential clients by involving them in the conversation. Ask them about their challenges and needs. This will not only show them that you’re genuinely interested in their business, but it also allows you to tailor your pitch to address their specific needs.

Following Up With a Call to Action

Lastly, end your pitch with a strong call to action. Encourage them to take the next step, whether it’s scheduling a further meeting, signing up for your services, or simply getting more information. This is your chance to close the deal, so make it count!

Pitching yourself for a virtual assistant job is not just about selling your services, but also building a relationship with potential clients. At She Reigns Creative, we understand the importance of making a good impression. We offer resources and support to help you create a strong and effective pitch.

How to Market Yourself as a Virtual Assistant with No Experience

Even if you’re just starting out, marketing yourself as a virtual assistant is entirely possible. Here are some steps that can help you position yourself as a competent and reliable professional, even without prior experience.

Taking Training Courses

The first step to becoming a virtual assistant with no experience is to arm yourself with knowledge. There are many online courses available that provide training in various skills required for virtual assistants. These may range from administrative tasks, project management, to specific fields like social media management or content creation.

Determining the Work You Like and Can Do

After training, assess your skills and interests. This will help you determine the type of services you can offer as a virtual assistant. You might be a whiz at organizing and managing schedules, or you might have a knack for creating engaging social media content. Knowing your strengths will guide you in establishing your niche.

Figuring Out the Prices to Charge

Research is key in setting your rates. Look into what other virtual assistants in your niche are charging. Your rates should reflect the quality of your work and the value you bring to your clients. Starting out, it might be tempting to set low rates, but don’t undervalue your services.

Creating an Online Presence

Having an online presence is a must. This could be a professional website, a LinkedIn profile, or a business page on Facebook. Highlight your skills, services, and if possible, share testimonials from people who can vouch for your abilities. This step is crucial as it’s often the first point of contact between you and potential clients.

Applying to Jobs

There are numerous platforms like Upwork and FlexJobs where you can find virtual assistant job postings. Apply to jobs that match your skills and interests. Make sure to customize your application for each job, highlighting how you can help the client based on their specific needs.

Learning About Yourself and Clients

Lastly, always be open to learning and improving. As you start working with clients, you’ll discover more about your working style, strengths, and areas for improvement. Similarly, you’ll learn how to deal with different types of clients and adapt to their needs.

Everyone starts somewhere. At She Reigns Creative, we believe in the potential of every aspiring virtual assistant. With determination, continuous learning, and the right marketing strategies, you can launch a successful virtual assistant career, even without prior experience.

10 Impressive Virtual Assistant Portfolio Templates

Now that you’ve learned about creating a virtual assistant profile and how to market yourself, let’s delve into some specific virtual assistant portfolio templates that can help showcase your skills and abilities to potential clients. These templates are designed to highlight different areas of specialization within the virtual assistant industry.

Template 1: Real Estate Proposal Template

This template is perfect for virtual assistants specializing in real estate services. It allows you to showcase your skills in property management, customer service, and effective communication. It includes sections for your professional summary, relevant work experience, and your unique selling proposition.

Template 2: Subcontractor Proposal Template

If you’re a virtual assistant who provides subcontracting services, this template is for you. It helps you outline your services, rates, and terms in a clear, professional manner. It also includes space for client testimonials and a call to action.

Template 3: Influencer Proposal Template

Virtual assistants who can manage social media accounts and liaise with influencers are in high demand. This template helps you highlight your skills in social media management, content creation, and influencer marketing.

Template 4: Virtual Assistant 1 Page Portfolio Template

This simple, one-page template is perfect for virtual assistants who want to create a concise and easily shareable portfolio. The template, which is available on Etsy, can be edited using Canva and is perfect for sharing on social media.

Template 5: Social Media Management Portfolio Template

If you’re a virtual assistant specializing in social media management, this template is a great way to showcase your skills. It provides space for you to highlight your experience with various social media platforms, content creation, and analytics.

Template 6: Copywriting Portfolio Template

For virtual assistants offering copywriting services, this template allows you to showcase your writing samples and highlight your skills in SEO, content marketing, and creative writing.

Template 7: Web Design Portfolio Template

If your forte is web design, this template allows you to showcase your design skills and past projects. It includes a section for client testimonials and a call to action, encouraging potential clients to reach out.

Template 8: Marketing Virtual Assistant Portfolio Template

This template is perfect for virtual assistants who specialize in marketing. It allows you to highlight your skills in areas such as SEO, content marketing, social media marketing, and email marketing.

Template 9: Administrative Virtual Assistant Portfolio Template

If you offer administrative services, this template is a great way to showcase your skills. It includes space for you to highlight your experience in tasks such as data entry, scheduling, and email management.

Template 10: Customer Service Virtual Assistant Portfolio Template

For virtual assistants who specialize in customer service, this template allows you to highlight your skills in areas such as customer support, problem-solving, and communication.

Your portfolio is a reflection of you and your skills. Choose a template that best represents your services and customize it to make it uniquely yours. Here at She Reigns Creative, we’re always ready to help you create a portfolio that stands out and attracts your ideal clients.

How to Use Canva for Creating Your Virtual Assistant Portfolio

Creating a portfolio doesn’t have to be an overwhelming task, especially when you have user-friendly tools like Canva at your disposal. This platform is a favorite among virtual assistants for its simplicity, variety of design options, and versatility.

Benefits of Using Canva

  1. User-Friendly: Even if you have zero design skills, Canva’s intuitive interface makes it easy to create a visually appealing portfolio.
  2. Customizable Templates: Canva offers a wide variety of templates that can be customized to suit your brand. You can change colors, fonts, and layout to match your branding.
  3. Free Version: Canva offers a free version that has plenty of features to get you started. If you want to unlock more features, you can upgrade to Canva Pro.
  4. Integration with other platforms: Canva allows you to share your portfolio directly to platforms like LinkedIn or save it as a PDF, making it easy to share your work with potential clients.

Step-by-Step Guide to Using Canva

Creating a portfolio on Canva is straightforward. Follow these simple steps:

  1. Create an Account: Go to Canva and create a free account if you don’t already have one.
  2. Choose a Template: Navigate to the templates section and choose a portfolio template that matches your style and brand identity. This is your chance to show your personality and professionalism.
  3. Customize Your Template: Add your own text, images, and branding. You can also adjust the layout, colors, and fonts to suit your style.
  4. Add Your Work: Upload samples of your work. This could include images, PDFs, or even links to your work.
  5. Save and Share: Once you’re happy with your portfolio, you can save it and share a link directly, or download it as a PDF.

The aim is to showcase your skills and services in the best light, so take your time to choose the right virtual assistant portfolio templates and customize them to reflect your brand. At She Reigns Creative, we’re here to support you in creating a portfolio that not only showcases your skills but also resonates with your ideal clients.


Recap of the Importance of a Virtual Assistant Portfolio

Creating an impressive portfolio as a virtual assistant is not just a good idea—it’s a must. Your portfolio is your chance to show potential clients the quality of your work, your attention to detail, and your ability to deliver excellent results. From organizing spreadsheets to implementing outreach strategies for social media, a well-crafted portfolio demonstrates your capabilities and dedication to providing high-quality services that can enhance a client’s business.

Your portfolio serves as a roadmap of your skills, experiences, and achievements. It is your tool to make a lasting impression on potential clients and convince them that you are the right virtual assistant for their needs.

Encouragement for Virtual Assistants to Create Their Portfolio

Creating a portfolio might seem like a daunting task, especially for those who are just starting out in the virtual assistant field. However, with the right tools and a bit of determination, it’s fully achievable. Using virtual assistant portfolio templates can simplify the process, and platforms like Canva make it easy to design a professional and eye-catching portfolio.

As we’ve explored in this article, there are many different templates you can choose from, each designed to highlight different skills and services. Take the time to choose one that best represents your skills and experience. Customize it to align with your personal brand, making it unique and memorable.

It’s normal to feel overwhelmed or unsure when creating your portfolio. However, don’t let these feelings deter you. Your portfolio is a work in progress—it can be updated and improved as you gain more experience and skills.

As part of the She Reigns Creative team, we want to encourage you to take that step and start creating your portfolio. We believe in your ability to showcase your skills and impress your potential clients. Every great virtual assistant started somewhere, and your journey starts with your portfolio!

For more support and guidance, check out our blog and resources for women entrepreneurs. You’ve got this!

Ready for More?

Previous Post:

Lorem Ipsum

Next Post:

Lorem Ipsum


For a dose of Female Empowerment...

Subscribe to our weekly newsletter for all the mindset, marketing and business tips you could need!


She Reigns Creative helps women-led businesses scale to 6 to 7 figures with ease and grace.

We work with an exclusive group of female business owners to achieve outstanding results, and provide them with the tools and systems to help them get off the hamster wheel. We primarily work with businesses making 6 figures or more per year to set them up for success in business. Unlike other Agencies for female entrepreneurs, we work closely with our clients and see ourselves as much as educators as creatives.

As a full-service marketing and training agency, we’ve put your needs front and center and developed services based on what will drive results in the world today. Whether you’re looking for help with an ad campaign, a marketing plan, a training call or full on account management – we’re here to help. Join us in our quest to double the size of 10,000 Female Led Businesses by the year 2025!

For Entrepreneurs who are in charge of their Queendoms...

Let us unleash your power

There comes a stage in every entrepreneurs journey when they need to choose a partner to take them to the next level.

We understand that you need to find a great partner, and our top clients value us as an integral part of their business. Schedule a consultation today and get all the mindset, marketing and business tips you could need!


The She Reigns Creative Team is a life saver! I have been working with them for a few years now and with these latest projects they have outdone themselves! They built out & marketed 2 courses on Kajabi for us, “Park Studios” (a fitness membership site) and “Let’s Get Virtual” (a virtual teaching course) which are HUGE successes! We have brought in over 300 people and are headed for a high 5 figure launch! I could not have done it without them. Thank you Steve and Nicole
- Michele Park
I have been so impressed by their initative and vigilance, regarding my business. They are invested in my success and are exactly what I was looking for when I knew I wanted to take my business to the next level. I am so grateful. I feel like a burden has been lifted.
- Dara LaPorta
Previous slide
Next slide